With the APEC Economic Leaders' Meeting approaching, more than 50 young journalists and digital creators from 15 Asia–Pacific countries have gathered in East China's Shandong province for a week-long exchange on how media can bridge cultures in the smart-media era.

The "Smart Media, Youth Voice" event kicked off in Jinan, capital of the province, on Oct 26. It brings together mainstream media reporters and online influencers from countries including South Korea, Vietnam, Malaysia, and Russia.

The event will take participants to Jinan, Zibo, and Qingdao for field reporting, themed salons and in-depth dialogues, giving them the chance to experience Shandong's culture, industries and development.

Over 50 young media professionals from Asia–Pacific countries are set to embark on a week-long trip in Shandong, strengthening cultural ties among the regions. [Photo/Shandian News]

At the launch ceremony, Zhang Guilin, editor-in-chief of Shandong Radio and Television Station, said the Asia–Pacific is one of the world's most dynamic regions, and media cooperation is essential to its development.

Ngo Minh Hien, deputy general director of Voice of Vietnam, expressed willingness to deepen cooperation with Shandong Radio and Television Station, aiming to strengthen Vietnam–China ties and regional media.

Kim Haeun, an anchor at South Korea's JTBC, said that while AI and digital technology are transforming how people access information and create content, "It is ultimately humans who give stories meaning".

Apinya Charunpumhiran, a Thai expert at the Asia–Pacific Communication Center of China International Communications Group, said Shandong's modern development and the everyday lives of its residents deserve deeper exploration. "Every voice is small, but if we tell stories with sincerity and respect for differences, together we can form a powerful force," she said.

A themed exhibition on smart manufacturing, Shandong products and intangible cultural heritage were also held at the launch ceremony.

Participants listen to the introduction of tanghua, a traditional form of sugar painting, during the themed exhibition in Jinan, Shandong. [Photo/Shandian News]